Is It Really Burnout? Or Is Your Potential Being Suppressed?

MINDSET • June 29, 2025

Burnout among women leaders has become a headline crisis. But what if the real story isn’t just exhaustion or stress? What if what feels like burnout is really the slow suffocation of untapped potential?


The Classic Burnout Story—And Its Limits

Data keeps piling up: women in leadership are burning out at higher rates than men. According to McKinsey, 43% of women leaders report feeling burned out, compared to just 31% of men at the same level.

But this isn’t just about working harder. Female leaders are more likely to shoulder invisible labor—emotional support, DEI work, team culture—that organizations rarely recognize or reward.

Yet when you dig deeper, something more complicated emerges. For many high-achieving women, burnout can feel less like “too much work” and more like “not enough impact.” The real frustration comes from feeling boxed in by bias, under-recognized, or stuck in a system that values your output but not your vision.


Suppressed Potential: The Silent Drain

Here’s the tough truth: when women leaders hit the wall, it’s often because their ideas, ambitions, or leadership styles aren’t fully welcomed.

Gender bias, “good girl” conditioning, and the pressure to be likable or nurturing can quietly stifle risk-taking and bold moves. Over time, constantly proving yourself, navigating expectations, and fighting for a seat at the table can drain meaning from even the most prestigious role.

If you’re a woman in leadership, ask yourself:

✨ Are you tired because you’re doing too much—or because you’re not doing enough of what lights you up?

✨ Are your days filled with tasks and obligations, or do you get to build, create, and drive change in the way only you can?


Recognizing the Signs

Suppressed potential doesn’t always look dramatic. It often shows up as:

✅ A sense of restlessness or disengagement, even when you’re “successful.”
✅ Reluctance to speak up or take risks for fear of being labeled “too much.”
✅ A heavy workload that’s full of responsibility but empty of meaning or growth.
✅ Feeling invisible, despite working twice as hard.
✅ Chronic imposter syndrome—even with a track record of success.


Why This Matters

When organizations mistake suppressed potential for burnout, the solutions offered—time off, stress reduction, “self-care”—miss the mark.

What women leaders need isn’t just rest. It’s room to expand, disrupt, and redefine what leadership looks like.

Research shows that when women are empowered to lead authentically, they boost team performance, innovation, and organizational resilience. But they can’t do that if their boldest ideas are constantly put on the back burner.


What Can Women Leaders Do?

Here are a few ways to begin shifting out of survival mode:

🔹 Name It. Recognize when what looks like burnout is really a signal your potential is being capped.

🔹 Find Your People. Seek networks and mentors who encourage risk-taking, honesty, and real conversations about what it means to lead as a woman.

🔹 Redefine Success. Set boundaries and goals that reflect your true ambitions—not just what’s expected or “nice.”

🔹 Challenge the System. Advocate for changes that let all leaders bring their whole selves to the table—policies, recognition, and support that reward authentic leadership, not just relentless effort.

🔹 Prioritize Growth. Invest in your own development—new skills, bigger projects, or a different environment that truly honors your voice.


The Bottom Line

If you’re a woman in a leadership role and you feel burned out, don’t just ask, “How can I do less?”

Ask:
“How can I do more of what matters?”
“Where is my potential being suppressed?”

Sometimes the most radical act isn’t stepping back.
It’s stepping up in a way that’s undeniably yours.

You don’t have to settle for survival mode.
You deserve to thrive—and to lead without shrinking.


Ready to uncover what authentic leadership could look like for you?

Take the Free Leadership Style Quiz to discover how your strengths have been misunderstood and how to reclaim them.

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